What is an in-app demo? 

An in-app demo is a guided walkthrough or tutorial within the SaaS application, providing users with real-time, interactive guidance on how to use the product effectively.

‍How PMMs can leverage in-app demos? 

PMMs can leverage in-app demos to onboard new users, highlight key features, and demonstrate the value of the product within the user's context, leading to improved user adoption and satisfaction.

Why include in-app video demo? 

In-app video demos provide a visual and engaging way to educate users about the product's features, benefits, and use cases, leading to higher retention rates and improved user understanding.